The Canadian Art Database
 

   
VIDEO PORTRAITS

Stuart Ash

Video clips © CCCA & Linda Corbett_Eyeris Inc. 2006
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The Centennial Symbol

Stuart describes how the symbol was created: deciding on the maple leaf and developing a creative strategy.

running time: 02:11
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G & A: The Early Years

According to Stuart, G & A were always finding themselves applying design in situations that were not the norm. They were one of the first firms to focus on "wayfinding" and create strategic annual reports for corporations.

running time: 01:02
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Establishing the firm in Toronto

Stuart talks about coming to Toronto and designing posters for the St Lawrence Centre. Working with Tiit Telmet, they covered the city with the posters and gained a lot of exposure.


running time: 03:22
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G & A: The relationship

Stuart describes the open and direct relationship he has with Fritz Gottshalk. He says they are more like family than business partners. Interestingly, though they share the company name and mutual respect for on another, they do not have a financial relationship.

running time: 03:29
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Design: Philosophy, Strategy and Approach

Stuart states that design is a philosophy, a way of looking at things and it's all consuming. It's the thinking/strategy that is important. It's so much more than just craft...


running time: 00:31
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Comments on Expansion

Stuart explains that their primary goal has never been to be big. They have always just wanted to do interesting design and work with good people.


running time: 03:29
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