History of Spencer Francey Peters
Paul talks about the history of Spencer Francey Peters
(originally known as Fifty Fingers ),
their start in the music
business and the move to the corporate world. He also lists
the important players
and explains how their specific strengths
balance the company.
running time: 03:25
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Canadian Design Style
Paul explains how the Canadian design style can largely
be traced to two major design firms operating
in the 1970's
and 80's: Gottschalk & Ash and Burns & Cooper.
running time: 01:24
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Working at Spencer Francey Peters
The collegial atmosphere at sfp is "really who they are",
says Paul. A number of partners
have joined them over
the years and tried to help them implement better business
strategies, but it is
essentially the core group that has remained.
running time: 01:27
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The Four Seasons
According to Paul, the most important piece of business
they have is with The Four Seasons.
He explains the pitch
that won them the account in the early 1990's and the growth
of the business since
then.
running time: 01:59
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